What Sookly is
Sookly is an early-stage clinic communication SaaS that helps clinics manage enquiries from channels such as LINE, Facebook Messenger, WhatsApp, and website chat in one workflow.
This policy covers visitors to sookly.co, people who contact us, and clinic teams that use or evaluate Sookly. When a clinic uses Sookly to manage patient or customer conversations, the clinic remains responsible for its own privacy notices and lawful use of those messages.
Information we collect
We may collect contact details such as name, email address, phone or LINE contact, clinic name, website, role, and information you submit through forms or email.
When clinics use Sookly, the service may process workspace information, staff account details, channel connection details, conversation metadata, message content, tags, notes, assignments, and support requests.
We may also collect technical information such as IP address, device type, browser, approximate location, pages visited, timestamps, and usage logs needed to operate and secure the website and service.
How information is used
We use information to respond to enquiries, provide guided trials or demos, operate the Sookly inbox, support customer accounts, improve reliability, investigate issues, and communicate product or service updates.
We may use aggregated or de-identified information to understand website usage, improve content, and make the product more useful for clinic teams.
Sookly does not sell personal information.
Clinic and customer message data
Clinic message data may include patient or customer enquiries, appointment-related details, staff replies, AI-assisted drafts, summaries, and handoff notes.
Sookly is designed to support clinic teams with faster replies and clearer handoff, but clinics remain responsible for what they send to patients or customers, how they configure the service, and whether they need consent or additional notices for their own operations.
Cookies and analytics
We may use cookies, local storage, and similar technologies to keep the website working, remember preferences such as language or theme, improve security, understand website usage, and improve our services.
Where optional analytics or marketing tools are used, they should be handled according to the cookie or consent controls available on the website.
Third-party services
Sookly may use infrastructure, hosting, database, automation, analytics, messaging, and support providers to operate the website and service. These providers may process information only as needed to provide their services to us.
Connected communication channels such as LINE, Meta products, WhatsApp, or other platforms are governed by their own terms and privacy practices. Clinics should review those platform requirements before connecting channels.
Data retention
We keep information for as long as reasonably needed to provide the website or service, support customers, maintain records, resolve disputes, and meet legal or operational requirements.
Clinic workspace and conversation data retention may depend on the clinic’s subscription, configuration, legal needs, and deletion requests. Some logs and backups may remain for a limited period after deletion for security or continuity reasons.
Security
We use reasonable technical and organisational safeguards designed to protect information from unauthorised access, loss, misuse, or alteration.
No online service can guarantee absolute security. Clinics should also manage staff permissions, connected channels, passwords, and internal procedures carefully.
User rights and contact
Depending on your location and relationship with Sookly or a clinic using Sookly, you may have rights to request access, correction, deletion, restriction, objection, or other privacy-related actions.
If your message was sent to a clinic using Sookly, please contact that clinic first where appropriate. For questions about this policy or Sookly’s handling of information, contact privacy@sookly.co.
Last updated
10 May 2026


